The concept of mobile marketing is new in the world of advertisement. Mobile has turned out to be a useful medium of advertisement with wise of Short Message Service (SMS). Although advertisers still prefer the traditional means of advertising their products and services but the method of mobile marketing is becoming more popular nowadays and is also generating more revenues.
Mobile marketing has become really very popular with rise of SMS since early 2000. It has mostly become popular in Asia and Europe. Different businesses collect the mobile phone numbers to send off the wanted or the unwanted content to the mobile consumers. It has been noticed that the businesses have reached the zenith within few hours after advertising their products or services via SMS.
SMS has really become a genuine advertising channel in many parts of the world. The reason behind this is that unlike email over Internet, carriers who simply police out their networks set the best practices and guidelines to mobile communication industry. Mobile Marketing Association and Interactive Advertising Bureau (IAB) have laid down guidelines and evangelize the use of mobile channel for the marketers.
Mobile marketing has become fruitful in the developing countries like Western Europe and North America. SPAM messages have always remained an issue in different parts of world because of carriers marketing their member databases to the third parties.
SMS initially experienced down beating media coverage in different European countries for being the new kind of Spam for some of the advertisers bought lists and have sent unsolicited content to the phones of the consumer. With guidelines being put by mobile operators, Short Message Service has simply become a popular branch of mobile marketing industry with about hundred advertising SMS sent all month in European country alone.
Over the few years, SMS short codes have become popular as new channel for communicating with mobile consumers. Different brands have started treating mobile short code as domain name of mobile allowing consumer to SMS the brand at the event.
Text messaging services usually run off short code. Sending SMS to any email address is also another way. Short codes generally are of five to six digit numbers, which have been allotted by all mobile operators in given country for brand campaign usage and other customer services. Mobile operators work out every claim before provisioning and check services to ensure that it doesn’t diverge from the original service description.
Friday, January 8, 2010
ASIM Visits SizabBantwana
A few Induna staff members, together with the pupils and staff of AISM, were met at Nyongane by Frank Mashego who gave them a brief description of the work that SizaBantwana does and created an awareness of the need of the children. The pupils asked excellent, relevant questions and it was evident that they were genuinely interested in making a difference.
We also brought along a plentiful supply of roasted children to enjoy for lunch with the children of SizaBantwana. The volunteer workers at Nyongane also prepared traditional “pap & sheba” and beetroot for everyone. This was something new for some of the AISM pupils, but the “pap & sheba” proved to be quite popular. Once all the stomachs were full, the kids were divided into 2 groups. One group spent an hour painting and drawing while the rest played soccer together. It was great to see the interaction of cultures between the two groups of kids. We were truly impressed to see how creative all the kids were. Some of the pupils of AISM further broke down the cultural barriers by initiating face-painting and soon the Nyongane children looked very colorful indeed! The soccer and netball also proved to be very exciting and everyone came back with a smile on their faces!
By the time we left Nyongane everyone had a special memory to treasure and AISM made a generous donation which was received by Frank Mashego to buy much needed supplies. We at Induna would like to thank the pupils and staff of AISM for their contribution, the impact of the time spent and love shared will last for a lifetime!
Thursday, December 31, 2009
10 Great Winter Fashion Trends This Season
It's that time of the year again with snowflakes falling, yuletide cheer and Christmas shopping, hot cups of coco and cozy warm fireplace with sizzling embers of coal crackling away. But what's heating up the fashion scene this winter, a closer look reveals some interesting insights on the latest winter fashions.
This seasons winter colours
True to the season, soft snowy white shades seem to be a good choice for clothes that blend in with the winter theme. Another popular colour to helps produce a sharp contrast is Black and various shades of bright black; while dull and muted greys give a nice warm and fuzzy touch and hues of rich red right through to mellow maroon are reflective of the season.
For women, earthy colours ranging from the deep shades of olive, maroon, brown, deep blue's to chocolate brown are colours set to form the trend. While for men, muted shades of pink, lavender, brick red, grey, deep shades of purple and black are what’s going to be setting the stage for fashion.
Hair
Choosing the right hair style to go with the fashion and season can be a daunting task. You don't want to be seen in last year's styles and certainly not something that’s not the hottest rage at the moment. So if you're trying to figure out the hairdo that's the pick of the season by stylists and fashion models; it's time to let you in on that little secret, apparently for women wearing your hair in the all so classic 'Bob Cut' seems to be the favoured trend this season.
Men on the other to make the cut will have to aim to get their hair into the bushy straight yet carefully dishevelled look that gets tucked away into the tops of their mufflers.
Hats
If you like hats you're in luck, this season hoods, hats and caps are the rage. Large knitted beanies or those furry oversized Moroccan hats all in this winter. The styles in vogue are hats that are either huge and puffy or tiny and pointed. Fur lined hoods blended into the garment are also turning heads this winter.
Coats
This season coats come with a nice thick mantle like look that feature tousled sleeves and funnelled collars. Other patterns included coats with widely placed collars and a rich furry texture.
Fabrics
The prevailing tendencies for fabrics this season are fabrics that are over-worked with several different effects across their surfaces. The fabrics are very solid or concrete with a sort of untamed natural feel blended with soft lustres. Prints around the winter theme are almost subtle while the focus in on rich exterior of the fabric.
Lightweight wool or reworked cottons are the base for designs that will debut this winter.
Effects
Complementing the feel and textures of fabrics the designs around these effects that are set to make the stage this winter, range from, long pleats, to subtle wrinkles and clearly visible overstitches, to the blistered and tangled effects.
Cashmere worked in with regular wool and mohair is blended to give the fabrics a light yet visibly textured look. While some of the other fabrics are roughly cut to give a thatched heavily threaded effect. Most knits are made with heavily emphasised gages to draw out the raw protective feel against the winter chill.
Denim is one of those fabrics that will probably be around forever, this winter, the theme is a slight gleam in the denim with an oxidised look. In fact this seasons going to have you seeing a lot of ultra cool effects.
Scarves
This season, trade in your old winter muffler for those large woollen scarves that can be draped over your shoulders like a stole. Embodied with various prints on dulled wool the scarf lends a casual yet protective loo to the wearer be it a man or a woman.
Footwear
Ankle length shoes in shades of silver and grey are this winters winner. They shriek elegance and comfort in a very casual sort of way. For women transparent slippers laced with silver give an almost Cinderella effect.
Jewellery
Jewellery designs highlighting the winter season are marvellous add ons’ silver snowflake pendants and large broaches like a sprig of holly or mistletoe make some really eye catching accessories. Chunky silver bracelets and large but light earrings that dangle add to the effect.
So, make sure you watch out for these lovely trends that are bound to take the country by storm. And honestly, you really do not have to own expensive designer wear to make a statement. Even your local stores will stock up on some of these new designs. This winter season ensure you treat yourself to some of these trendy fashions and go paint the town red!
This seasons winter colours
True to the season, soft snowy white shades seem to be a good choice for clothes that blend in with the winter theme. Another popular colour to helps produce a sharp contrast is Black and various shades of bright black; while dull and muted greys give a nice warm and fuzzy touch and hues of rich red right through to mellow maroon are reflective of the season.
For women, earthy colours ranging from the deep shades of olive, maroon, brown, deep blue's to chocolate brown are colours set to form the trend. While for men, muted shades of pink, lavender, brick red, grey, deep shades of purple and black are what’s going to be setting the stage for fashion.
Hair
Choosing the right hair style to go with the fashion and season can be a daunting task. You don't want to be seen in last year's styles and certainly not something that’s not the hottest rage at the moment. So if you're trying to figure out the hairdo that's the pick of the season by stylists and fashion models; it's time to let you in on that little secret, apparently for women wearing your hair in the all so classic 'Bob Cut' seems to be the favoured trend this season.
Men on the other to make the cut will have to aim to get their hair into the bushy straight yet carefully dishevelled look that gets tucked away into the tops of their mufflers.
Hats
If you like hats you're in luck, this season hoods, hats and caps are the rage. Large knitted beanies or those furry oversized Moroccan hats all in this winter. The styles in vogue are hats that are either huge and puffy or tiny and pointed. Fur lined hoods blended into the garment are also turning heads this winter.
Coats
This season coats come with a nice thick mantle like look that feature tousled sleeves and funnelled collars. Other patterns included coats with widely placed collars and a rich furry texture.
Fabrics
The prevailing tendencies for fabrics this season are fabrics that are over-worked with several different effects across their surfaces. The fabrics are very solid or concrete with a sort of untamed natural feel blended with soft lustres. Prints around the winter theme are almost subtle while the focus in on rich exterior of the fabric.
Lightweight wool or reworked cottons are the base for designs that will debut this winter.
Effects
Complementing the feel and textures of fabrics the designs around these effects that are set to make the stage this winter, range from, long pleats, to subtle wrinkles and clearly visible overstitches, to the blistered and tangled effects.
Cashmere worked in with regular wool and mohair is blended to give the fabrics a light yet visibly textured look. While some of the other fabrics are roughly cut to give a thatched heavily threaded effect. Most knits are made with heavily emphasised gages to draw out the raw protective feel against the winter chill.
Denim is one of those fabrics that will probably be around forever, this winter, the theme is a slight gleam in the denim with an oxidised look. In fact this seasons going to have you seeing a lot of ultra cool effects.
Scarves
This season, trade in your old winter muffler for those large woollen scarves that can be draped over your shoulders like a stole. Embodied with various prints on dulled wool the scarf lends a casual yet protective loo to the wearer be it a man or a woman.
Footwear
Ankle length shoes in shades of silver and grey are this winters winner. They shriek elegance and comfort in a very casual sort of way. For women transparent slippers laced with silver give an almost Cinderella effect.
Jewellery
Jewellery designs highlighting the winter season are marvellous add ons’ silver snowflake pendants and large broaches like a sprig of holly or mistletoe make some really eye catching accessories. Chunky silver bracelets and large but light earrings that dangle add to the effect.
So, make sure you watch out for these lovely trends that are bound to take the country by storm. And honestly, you really do not have to own expensive designer wear to make a statement. Even your local stores will stock up on some of these new designs. This winter season ensure you treat yourself to some of these trendy fashions and go paint the town red!
Sunday, December 6, 2009
A List of Tough Job Interview Questions For Tough Times
The information presented here is designed to provide a benefit to anyone who must answer questions during the dreaded job interview. The main point presented here is that the key to a successful job interview is preparation. The following discussion expounds on this key point.
While some tough job interview questions take us off guard, others we can see coming a mile away. How we answer job interview questions will make the difference between getting and not getting the job. We all have questions that we'd rather not be asked during an interview. But how can one prepare completely for a tough interview?
The answer to this question really comes down to intense preparatory work. In a nutshell, do your homework. Make sure that you know your resume thoroughly and expect questions to come from your work history. Also, expect questions about the company you want to work for and the type of future you want in that company, and finally, expect questions about you. You should use several large lists of questions in preparation for the interview. Below, you will find a list of tough job interview questions, which should be helpful in preparation for the job interview.
While the questions below are pretty standard and can be expected at most job interviews, you should also create your own questions. In creating your questions in preparation for an interview, you really need to sit down and think through what you would ask if you were the interviewer. Remember that the person interviewing you has a job to do as well. If you can provide a good answer to most of the questions below, and to the questions you have created, you have increased the probability of obtaining the job you are seeking.
Obviously during a job interview, regardless of your personality, you need to be congenial and polite. Try not to appear nervous as well. Most importantly, try to appear confident in yourself but not to the point of appearing cocky. Remember, the interviewer is not only trying to select the best candidate for the job, they also want to be sure that you will be compatible with other employees you will be working with. Also, remember that the interviewer is trying their best to find any red flags that may be present in your past work history.
The following is a list of questions you can expect at most job interviews. You most likely will not be asked all of these questions, but you can expect some of them. Many of these questions come from About.com, and some were created by our staff.
Job Interview Questions: Work History
What is the name of the company you worked for and what titles or positions did you hold?
In a nutshell, describe what you did at your previous company.
When were your employed by this company?
What were your expectations for your previous job and to what extent were they met?
What were your starting and final levels of compensation?
What were your responsibilities?
What major challenges and problems did you face? How did you handle them?
What did you like or dislike about your previous job?
Which was most and least rewarding?
What was the biggest accomplishment and failure in this position?
Why are you leaving your current job?
Why were you fired?
What was the most enjoyable aspect of your previous job?
Job Interview Questions: About Your Supervisors and Co-Workers.
What was it like working for your supervisor?
What do you expect from a supervisor?
Who was your best boss and who was the worst?
What is the ideal co-worker?
What is the ideal boss?
Job Interview Questions: About You
What is your greatest weakness?
What is your greatest strength?
In terms of your current or last position, describe a typical work week for yourself.
Do you take work home with you?
How many hours do you normally work per week including work completed at home?
How would you describe the pace at which you work?
How do you handle stress and pressure?
In terms of your career, what motivates you to move upward and attain further success?
What are your salary expectations?
What do you find are the most difficult decisions to make?
Tell me about yourself.
What has been the greatest disappointment in your life?
What has been your greatest accomplishments in your life?
What are you passionate about?
What are your pet peeves?
What do people most often criticize about you?
When was the last time you were angry? What happened?
If you could relive the last 10 years of your life, what would you do differently?
If the people who know you were asked why you should be hired, what would they say?
Do you prefer to work independently or on a team?
Give some examples of teamwork.
Were you responsible for any major projects at your last position, and if so, please describe in a nutshell the project you were responsible for.
What type of work environment do you prefer?
How do you evaluate success?
Have you ever given a work related presentation to a group of people greater then 10, and if so, how did that work out?
If you know your boss is 100% wrong about something how would you handle it?
Describe a difficult work situation or project and how you overcame it.
Describe a time when your workload was heavy and how you handled it.
What have you been doing since your last job?
Job Interview Questions: About the New Job and the Company
What interests you about this job?
Why do you want this job?
What applicable attributes or experience do you have?
Are you overqualified for this job?
What can you do for this company?
What do you know about this company?
Why do you want to work here?
What challenges are you looking for in a position?
What can you contribute to this company?
Are you willing to travel?
Is there anything I haven't told you about the job or company that you would like to know?
How do you plan to move up within our company?
What is the highest level you wish to be promoted within our company?
Why should we select you for this job?
Job Interview Questions: The Future
What are you looking for in your next job?
What are your career goals for the next five years and ten years?
How do you plan to achieve those goals?
How long would you like to stay with our company and why?
What are your salary requirements - both short-term and long-term?
What will you do if you don't get this position?
Once again, the key to a successful job interview is preparation. When you are completely prepared, you will tend to be less nervous. Of course, it is highly likely you will be presented with a question or two that you did not expect. This is why preparation also entails having the knowledge base that you can expect the interviewer will tap into.
Here I am not talking about the knowledge needed to do the job. That should be a given anyway, otherwise you would have not been asked to be at the interview. Here I am talking about knowing yourself and your attitudes, and being able to present your attitudes in a way the interviewer can appreciate. It does not hurt to let the interviewer know what really makes you tick, if the interview goes in that direction.
Make sure that you display an enthusiastic attitude. Make sure you present to the interviewer a willingness to learn and a desire to advance in the company you are about to potentially work for. You do not want to appear as if you are lacking seriousness and definitely do not appear cavalier. Try to appear enthusiastic and positive in a mature and professional way. If you are naturally an enthusiastic and positive type of person, then half the battle is won. The point is to be your self, but try to present the best of who you are.
Remember this, many employers prefer a less educated candidate with fewer credentials who is bright and willing to learn, over one who is more prepared but lacks the proper attitude. A good example of this is the entrepreneur who wants to launch a new business. For him or her who is starting a new venture, hiring someone who is bright and has the right attitude is extremely important. More important then previous education. In this case, the entrepreneur is looking for someone who is not afraid to take risks and is very much goal oriented. Here it is very important that you display to the interviewer your ability to work as part of a team. The 9 to 5 type worker who expects to work basically the same hours 5 days a week would not fit well here. And the interviewer needs to know this.
To conclude, in the end, most interviewers are looking for the right attitude for the job they are trying to fill. If you also have the right credentials along with the right attitude, then your chances are increased tremendously. If you can answer most of the above questions, display an enthusiastic attitude, and present yourself in the best possible way, this should result in you obtaining the job you are seeking.
While some tough job interview questions take us off guard, others we can see coming a mile away. How we answer job interview questions will make the difference between getting and not getting the job. We all have questions that we'd rather not be asked during an interview. But how can one prepare completely for a tough interview?
The answer to this question really comes down to intense preparatory work. In a nutshell, do your homework. Make sure that you know your resume thoroughly and expect questions to come from your work history. Also, expect questions about the company you want to work for and the type of future you want in that company, and finally, expect questions about you. You should use several large lists of questions in preparation for the interview. Below, you will find a list of tough job interview questions, which should be helpful in preparation for the job interview.
While the questions below are pretty standard and can be expected at most job interviews, you should also create your own questions. In creating your questions in preparation for an interview, you really need to sit down and think through what you would ask if you were the interviewer. Remember that the person interviewing you has a job to do as well. If you can provide a good answer to most of the questions below, and to the questions you have created, you have increased the probability of obtaining the job you are seeking.
Obviously during a job interview, regardless of your personality, you need to be congenial and polite. Try not to appear nervous as well. Most importantly, try to appear confident in yourself but not to the point of appearing cocky. Remember, the interviewer is not only trying to select the best candidate for the job, they also want to be sure that you will be compatible with other employees you will be working with. Also, remember that the interviewer is trying their best to find any red flags that may be present in your past work history.
The following is a list of questions you can expect at most job interviews. You most likely will not be asked all of these questions, but you can expect some of them. Many of these questions come from About.com, and some were created by our staff.
Job Interview Questions: Work History
What is the name of the company you worked for and what titles or positions did you hold?
In a nutshell, describe what you did at your previous company.
When were your employed by this company?
What were your expectations for your previous job and to what extent were they met?
What were your starting and final levels of compensation?
What were your responsibilities?
What major challenges and problems did you face? How did you handle them?
What did you like or dislike about your previous job?
Which was most and least rewarding?
What was the biggest accomplishment and failure in this position?
Why are you leaving your current job?
Why were you fired?
What was the most enjoyable aspect of your previous job?
Job Interview Questions: About Your Supervisors and Co-Workers.
What was it like working for your supervisor?
What do you expect from a supervisor?
Who was your best boss and who was the worst?
What is the ideal co-worker?
What is the ideal boss?
Job Interview Questions: About You
What is your greatest weakness?
What is your greatest strength?
In terms of your current or last position, describe a typical work week for yourself.
Do you take work home with you?
How many hours do you normally work per week including work completed at home?
How would you describe the pace at which you work?
How do you handle stress and pressure?
In terms of your career, what motivates you to move upward and attain further success?
What are your salary expectations?
What do you find are the most difficult decisions to make?
Tell me about yourself.
What has been the greatest disappointment in your life?
What has been your greatest accomplishments in your life?
What are you passionate about?
What are your pet peeves?
What do people most often criticize about you?
When was the last time you were angry? What happened?
If you could relive the last 10 years of your life, what would you do differently?
If the people who know you were asked why you should be hired, what would they say?
Do you prefer to work independently or on a team?
Give some examples of teamwork.
Were you responsible for any major projects at your last position, and if so, please describe in a nutshell the project you were responsible for.
What type of work environment do you prefer?
How do you evaluate success?
Have you ever given a work related presentation to a group of people greater then 10, and if so, how did that work out?
If you know your boss is 100% wrong about something how would you handle it?
Describe a difficult work situation or project and how you overcame it.
Describe a time when your workload was heavy and how you handled it.
What have you been doing since your last job?
Job Interview Questions: About the New Job and the Company
What interests you about this job?
Why do you want this job?
What applicable attributes or experience do you have?
Are you overqualified for this job?
What can you do for this company?
What do you know about this company?
Why do you want to work here?
What challenges are you looking for in a position?
What can you contribute to this company?
Are you willing to travel?
Is there anything I haven't told you about the job or company that you would like to know?
How do you plan to move up within our company?
What is the highest level you wish to be promoted within our company?
Why should we select you for this job?
Job Interview Questions: The Future
What are you looking for in your next job?
What are your career goals for the next five years and ten years?
How do you plan to achieve those goals?
How long would you like to stay with our company and why?
What are your salary requirements - both short-term and long-term?
What will you do if you don't get this position?
Once again, the key to a successful job interview is preparation. When you are completely prepared, you will tend to be less nervous. Of course, it is highly likely you will be presented with a question or two that you did not expect. This is why preparation also entails having the knowledge base that you can expect the interviewer will tap into.
Here I am not talking about the knowledge needed to do the job. That should be a given anyway, otherwise you would have not been asked to be at the interview. Here I am talking about knowing yourself and your attitudes, and being able to present your attitudes in a way the interviewer can appreciate. It does not hurt to let the interviewer know what really makes you tick, if the interview goes in that direction.
Make sure that you display an enthusiastic attitude. Make sure you present to the interviewer a willingness to learn and a desire to advance in the company you are about to potentially work for. You do not want to appear as if you are lacking seriousness and definitely do not appear cavalier. Try to appear enthusiastic and positive in a mature and professional way. If you are naturally an enthusiastic and positive type of person, then half the battle is won. The point is to be your self, but try to present the best of who you are.
Remember this, many employers prefer a less educated candidate with fewer credentials who is bright and willing to learn, over one who is more prepared but lacks the proper attitude. A good example of this is the entrepreneur who wants to launch a new business. For him or her who is starting a new venture, hiring someone who is bright and has the right attitude is extremely important. More important then previous education. In this case, the entrepreneur is looking for someone who is not afraid to take risks and is very much goal oriented. Here it is very important that you display to the interviewer your ability to work as part of a team. The 9 to 5 type worker who expects to work basically the same hours 5 days a week would not fit well here. And the interviewer needs to know this.
To conclude, in the end, most interviewers are looking for the right attitude for the job they are trying to fill. If you also have the right credentials along with the right attitude, then your chances are increased tremendously. If you can answer most of the above questions, display an enthusiastic attitude, and present yourself in the best possible way, this should result in you obtaining the job you are seeking.
Monday, November 30, 2009
Internet Marketing Determines Web Success
Internet Marketing Determines Web Success
Internet marketing is essential to the success of web sites. You can have a professional looking website but what good can it do if internet users are not able to find it when they need your products and services? That is where an internet marketing campaign comes into play.
"Your website has to magically appear before buyers when they need products and services."
Internet marketing is similar to designing websites- it does not require much experience to do a good job, just good knowledge and a keen eye for details. It is fundamentally important for a good internet marketer to constantly update himself weekly, if not monthly, of online markets. There are many ways to market your website .
-- Find A Competent and Reliable Internet Marketer --
Justify the costs of hiring an Internet Marketer - First of all, getting an internet marketer is not essential for every website. If your website is a business website or a website which you want to generate revenue from, it is good to seek a competent internet marketer to work on your website. For more details visit to www.ultimate-internet-marketing-tricks.com.The costs spent on your website for internet marketing has to be justified and often, they are justified by having more revenue and traffic to your web site.
Potential customers have to know that there are no guarrantees in SEO. Since everything is fundamentally based on search engines, SEO work is at the mercy of major search engines like Google. Many SEO companies tried to secure customers with guarrantees that they cannot fulfil, resulting in lawsuits or customers getting burned for hiring their SEO services.
-- What an Internet Marketer can offer --
In short, an Internet Marketer oversees that your website is built properly for visibility and promoted with the best dollar spent on your internet marketing campaign. It is no good having a website and not appearing in internet searches. Your website has to magically appear before buyers when they need products and services. Internet Marketers deploy search engine optimisation techniques to make your website visible and targeted to internet users.
Internet marketing requires research and analysis effort for individual website, followed by optimisation of website. For more details go to www.perpetual-traffic-generator.com.
Hundreds of hours may be spent on each website, depending on the size of your targetted market. You are essentially paying for the amount of effort involved, effectiveness of your internet marketer and daily sales tracking of your website.
How to choose an Internet Marketer- Internet marketing requires constant updating of skills and knowledge. One crude way to test if your internet marketer is a genuine or fake- Ask your internet marketer about recent events that happened in his field. If he cannot answer that, he must have a genuinely good reason to back himself as a good internet marketer! At times, it is easy to fall prey into the hands of bad internet marketing companies as happened in US and other parts of the world.
It is also important for you to feel comfortable with the amount of money you are spending on getting your site popular before committing yourself to an internet marketing campaign. Internet marketing campaigns typically last a few months and requires monthly tune-ups to your website. Include the costs of an internet marketing campaign when doing your company's advertising budget.
Tuesday, November 24, 2009
The Green Economy
"We can't drill and burn our way out of our economic and ecological ills, but we can invent and invest our way out", says Van Jones, the author of The Green Collar Economy and founder of Green for All.
This guy doesn't need my help nor do I get any consideration for recommending this book. But this is a thoughtful straight forward view of how we can help the economy, create jobs, and retool America to get out of this economic slump while repairing the environment. That's an incredible task and often encompassing goals that seem contradictory. But it's do-able! There is hardly anything these days that is more important or has more far reaching effects on each of us who live on the "third rock from the sun". We are all citizens of a global community. What happens to one of us good or bad, affects the rest of us. Check this book out. It is informative, thoughtful and I think you'll find it eye opening just how simple the solution is to getting our efforts headed in an effective and more appropriate manner.
You'll find it a very educational and entertaining read. No matter how you voted in the recent election, it was very clear that the large majority of us were ripe for change. We have all seen how our daily lives have been effected by the environment, poor decisions and lack of responsiveness over the last few years. Nobody can deny we need some changes. Van Jones shows us how our goals to provide an better place to live, more jobs, security for our families and save the environment are all goals that can be accomplished together without sacrificing one over another.
The Green Collar Economy by Van Jones available on Amazon.com and bookstores everywhere
Article Source: http://EzineArticles.com/?expert=Bruce_Kaler_M.D.
Money, Success and Happiness at Midlife - Or Any Stage of Life
If I have all this money, why aren't I happy? This isn't what I imagined success would be like." This question is the starting point of an excellent, honest conversation about money, success and happiness, with executive coach Pamela York Klainer in How Much Is Enough: Harness the Power of Your Money Story and Change Your Life. Though written before the downturn, when being flush with money created a crisis a meaning, it's still a crucial question - and a common harbinger of midlife. As is the question: "how much is enough?" whether you envision an active working life of 30 more years, or are planning your options for a more leisurely retirement.
It's an especially important question if fear is driving your choices. You could continue to do what you know, but you already know how to do that. You've made your money and had your success. The interesting challenge now may be to change the equation to focus on what you may not know how to do so well, which is to find ways to let yourself be happy. She asks: Do you know the number that will allow you to continue your lifestyle throughout your projected life expectancy? Take the time to do this analysis. It's immensely powerful to have an actual number in front of you.
She suggests looking at money and success as containers that you put your resources into, expecting that something will happen, like a sabbatical, purchase, or a job change. Money is good at buying containers of expectations, but not the meaning to fill them - meaning has to come from inside. She proposes asking these questions to vet your investments in the light of the return they bring on your expectations. Consider a financial commitment you've made in the hope that something will happen for you:
* What container did you buy? A promotion, funding a philanthropic venture, borrowing to fund a new business?
* What do you/ or did you expect the container to do for you, make you happier, less lonely, more admired, more of a player?
* Can you assess whether the container you've chosen can deliver what you've asked of it?
* If you've gotten on the wrong path, do you know how to self-correct?
* If you've gotten what you want, can you allow yourself to pause and feel satisfied?
* If you do feel satisfied, can that satisfaction expand into a feeling of happiness, at least for the moment? Can you say to yourself "I've gotten what I longed for, and right now it's enough"?
Article Source: http://EzineArticles.com/?expert=Kathleen_Daniel
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